The HotLine Magazine Archives
For The Profession of Cloud/SaaS Product Support
In his recent book, “Inside Apple; How America’s Most Admired –and Secretive– Company Really Works,” Adam Lashinsky makes a point that ought to resonate throughout the SaaS/Cloud ISV community and especially with the growing profession of Customer Success Management therein.  “Apple’s challenge isn’t finding new customers anymore, but instead figuring out what amazing new products to sell us.

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